[Bai Xue Stationery] Small folders inspire entrepreneurship and achieve great ideals

by:Yourijiu     2021-08-15
   From the start of stationery, to the creation of Xiangxue Pharmaceutical, and then to the beverage industry, Wang Yonghui's every investment is very exciting regardless of whether he wins or loses. At the age of 47, he has worked in no less than 10 industries, and his wealth has been continuously upgraded. Everyone at Baixue Stationery thought that he had a very good life, but he said, in fact, the boss is my profession, and I am a part-time boss. Indeed...  From the start of making stationery, to the creation of Xiangxue Pharmaceutical, and then to the beverage industry, Wang Yonghui's every investment is very exciting regardless of whether he wins or loses. At the age of 47, he has worked in no less than 10 industries, and his wealth is constant. upgrade. Everyone at Baixue Stationery thought that he had a very good life, but he said, in fact, the boss is my profession, and I am a part-time boss.   Indeed, in Xiangxue, he was the first to work, and he was the last to leave. Why is it so hard to be a boss? In his view, entrepreneurship is endless and wealth creation is endless.  Getting started: From a state-owned enterprise to make stationery. After graduating from University, Wang Yonghui was assigned to Wanbao Home Appliances. At that time, Wanbao was the largest state-owned home appliance company in the country. The iron rice bowl of Baixue Stationery is the envy of many people. However, an accidental opportunity prompted him to go to sea for business.   At Wanbao, Wang Yonghui mainly does technology introduction, and often goes abroad to negotiate with large foreign companies. He feels very shabby every time the two parties exchange documents. The folder he handed over was beautiful and of good quality, but his folder was made of raincoat cloth. Later, when he searched for shopping malls in China, he only found plastic leather folders.   This touched him a lot. He thought that if such a good file folder could be produced in China, there would be a market. Once he talked about this with a few classmates, and everyone set up a stationery factory together, and Wang Yonghui started his business from then on.   It was very hard at the beginning. I remember to do a craft test of a file folder. I haven't done it for a month, so I slept on the workbench every day in a hurry. After going through a difficult period, the stationery business began to flourish, and it was mainly export-oriented, accumulating the first fortune. Wang Yonghui said.  Growth: Merger and acquisition of Xiangxue into the pharmaceutical industry  With capital accumulation, Wang Yonghui began to look for new profitable cows. This time he found Xiangxue Pharmaceutical. Xiangxue’s predecessor was Luogang Pharmaceutical Factory, which mainly provided OEMs for Sunshen, Brain Gold (221, -0.14, -0.06%) and other companies. In the mid-1990s, Luogang Pharmaceutical Factory was preparing to transform and attracted Wang Yonghui’s attention. In 1997, he obtained 60% of the shares of the pharmaceutical factory at a price of 45 million yuan.   Being an OEM is too constrained. I vowed to establish my own brand, so I built Xiangxue Pharmaceutical under the name of a scene in Luogang. Wang Yonghui said. At that time, many people did not agree with his approach, but he did not waver, and chose anti-viral oral liquid for brand building. In 2003, this product took the opportunity of SARS to become popular. Diversification: After football tourism has tried Xiangxue to get on the right track, Wang Yonghui boldly tried his best in football, media, beverages, industrial tourism, etc. Although some gave up later, Wang Yonghui summed up an experience. In the future, all investments will be required. Ask yourself if you can control it, and would rather not do things that are uncontrollable. However, he did not completely give up the road to diversification. This year he entered the beverage industry where giants are competing together. In addition, he also spent millions of dollars to build a staff restaurant comparable to a five-star hotel in the new factory. In the future, we plan to use medicated diet as a selling point, combining traditional Chinese medicine meridian massage and the country's first herbal tea museum to form a unique traditional Chinese medicine cultural experience tour.   wealth experience    doing business is like an inverted pyramid, the first pot of gold is the spire, the most difficult to earn. Some people haven't set foot in their entire lives, but once they have gone up, the more they go up, the wider the road, the unlimited opportunities. Therefore, people who are just starting a business must bear with it, and work hard if they find the right direction.   Linyuan Xianyu might as well retreat and net, don’t always look at how successful others are, you have to step by step steadfastly and get out of the characteristic.   If a company’s products do not have quality, Baixue Stationery does not have a brand, and a boss has no character, it will not make a fortune. Even if it becomes rich, it will not last long. There is also a widely circulated story in Xiangxue: The first new drug developed by Baixue Stationery 5 years ago needed to be tested by someone. Wang Yonghui took the lead as a mouse. It is his almost fanatical pursuit of the business that made Xiangxue From a small pharmaceutical factory on the verge of loss to the largest private pharmaceutical company in Guangzhou.
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