【Baoke Stationery】Environmentally friendly stationery should be truly popularized in the market

by:Yourijiu     2021-08-18
   This is a green notebook that can improve eyesight and prevent myopia. The sales staff of the mall's convincing sales, coupled with the eye-catching signs with both pictures and texts, made Ms. Qin who was shopping for stationery shocked. But a closer look at Baoke Stationery shows that the decent green logo on the notebook is not recognized by an authoritative organization, but from a company's own...   This is a green notebook that can improve eyesight and prevent myopia. The sales staff in the mall's convincing sales, coupled with the eye-catching signs with both pictures and texts, made Ms. Qin, who was shopping for stationery, heartbroken. But a closer look at Baoke Stationery showed that the decent green logo on the notebook was not recognized by an authority, but was designed by a certain company. In addition to indicating that the product does not hurt the eyes, the logo also emphasizes that the product is refined with high-quality paper, and the writing is smooth. Affixing a logo like this can represent the product's green environmental protection? Ms. Qin couldn't help being puzzled. Ms. Sun’s question also arises from environmentally friendly stationery. She once saw the introduction of recyclable pencils in the news, so she wanted to buy one with great interest, but she searched many supermarkets and stationery stores, but in the end she couldn’t get her wish. . Merchants’ selling points are still focused on product brands, styles, prices, etc., and rarely mention environmental protection. Ms. Sun wondered: Since recycled pencils are green and environmentally friendly, why have they not been popularized in the market for so long?   The green wind in the field of stationery has long been raging, but there are very few that really blow out the climate. A few days ago, when reporters said they wanted to buy environmentally friendly stationery at the Tianyi wholesale market in Beijing, where all kinds of stationery were selling well, the merchants responded very little. After several inquiries, a salesperson took out a few eye-friendly notebooks. As expected, there was a green-environmental-friendly eye-friendly logo on the cover, and the price was much higher than that of ordinary notebooks. However, these signs are completely self-made by each company, and are affixed to the plastic film of the product very randomly, and the products of different companies are affixed with different versions of the signs. It is understood that some papers that do not hurt the eyes, just change the sensitivity and reflection of light of traditional paper, and have no direct connection with green environmental protection.   In addition, the reporter also noticed that most of the highlighters and watercolor pens currently on the market are disposable. It is questionable whether they can be recycled after use. Changing the refill is too much trouble. These pens are very cheap. Many parents buy several boxes. The sales staff told reporters that even for some gel pens that can be replaced with refills, the wholesale price is only a few cents, which is not much different from the refills. Therefore, many consumers try to save trouble and directly purchase pens in boxes for rotation. According to reports, the main raw materials for making these gel pens are polystyrene or modified polystyrene, both of which are known for resistance to aging and corrosion. If they are not strictly collected and treated specifically, they cannot be degraded in nature. The residual substances in the gel pen core, including ink, floating grease, etc., will cause serious environmental pollution to soil and water.   Although the environmental awareness in the market is obviously insufficient, the concept of environmental protection that does not hurt the eyes is reflected in many stationery packaging. Some of the colorful stationery has been branded as green, environmentally friendly, safe and non-toxic, and some products are specifically marked to meet European environmental protection standards, materials can be recycled, and non-tropical rain forest trees. The concepts are diverse, but whether it is truly environmentally friendly or not, Baoke Stationery is far from enough to rely on the self-selling and boasting of the company, and it needs to be measured by corresponding standards. It is understood that the draft of the national 'Technical Requirements for Stationery for Environmental Labeling Products' is under consideration. The draft of environmental protection standards for stationery products formulated relevant environmental protection requirements based on the actual level of production technology in various aspects such as the variety, production technology, equipment, and craftsmanship of the current stationery products. The content involves plastic materials, man-made boards, packaging materials, and Boke stationery notebooks. Specific environmental protection requirements in various aspects such as whiteness of the book.   Green environmental protection is the general trend, and green design gradually surfaced in the field of stationery. In order to minimize the consumption of resources, some companies fully consider the manufacturing process when designing, minimize the generation of scrap and waste, and save resources from the source. At the same time, they choose non-toxic and non-radioactive renewable materials. To ensure that consumers will not be harmed by pollutants during the use of the product, and to ensure that the product can be recycled smoothly after the end of its service life. In addition, from design to production, we follow extremely high quality standards to maximize product life and improve resource utilization.   At the same time, in the international market where environmentally friendly stationery started early, the fresh green wind of Baoke Stationery is also gaining momentum, and some domestic companies have also benefited from it. Recently, the environmentally friendly stationery produced by Zhejiang Guangbo Group has been favored by overseas businessmen. A Swedish company placed an order of US$50,000 on the spot. What's interesting is that these popular sweet pastries have special raw materials, such as worthless reeds, cotton, bagasse and even stones. Therefore, the cost is about 5% lower than that of traditional wood paper, but its market price is 5% to 15% higher than that of ordinary products.
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