[Does the stationery make a big profit?] Newspaper becomes a fashionable birthday gift, a piece of up to 1800

by:Yourijiu     2021-08-16
How much does a newspaper cost? How much is a birthday gift? How much is a newspaper used as a birthday gift? Don't be surprised. In Chengdu, some people actually sell newspapers as birthday gifts, and they have a lot of money... How much does a newspaper cost? How much is a birthday gift? How much is a newspaper used as a birthday gift? Don’t be surprised, in Chengdu, some people actually sell newspapers as a birthday gift, and they have a lot of money — all newspapers are clearly marked with prices , A newspaper sold for up to 1,800 yuan, and the price of a newspaper with a particularly important historical event that day was even higher. The man who sold the newspaper as a birthday gift is Luo Song, 46 years old this year. As a student, Luo Song became interested in newspapers. He liked reading and cutting newspapers, and gradually collected the entire newspaper. Newspapers are not the same, there will be no fakes. 15 years ago, Luo Song began to turn his collection goal to newspapers. After that, Luo Song plunged into the waste paper pile. Wherever there are large companies to relocate, and where there are waste books and newspapers to be disposed of, Luo Song will appear there--this is the most effective way to collect old newspapers that he summarized. During this National Day holiday, Luo Song went to Shandong and spent more than 4,000 yuan to buy back a copy of the 'Kandong Daily' issue of the Peaceful Liberation of Beijing. The collection experience is getting richer and more and more newspapers are in the house. How to store them has become a big problem. Luo Song created his own newspaper preservation method, which was to put leaf smoke in the middle of the newspaper to repel insects; he rented a 30-square-meter warehouse in Longtan Temple to store newspapers. Up to now, Luo Song has invested almost 300,000 yuan in the collection of newspapers. There are already more than 600,000 newspapers in the warehouse, and the pile of newspapers has been piled from the ground to the roof. 4 years of operation, a newspaper sold for 1,800 yuan. In 2005, Luo Song, who was often in and out of the antique market, came up with an idea to turn the newspaper he collected into a commodity. Just do what he says, Luo Song rents a shop in the newly opened antique market on East Street, completes it with gift boxes and packaging bags, and packs the old newspapers into birthday gifts for sale. As soon as the shop opened, it attracted many customers. In less than a year, this antique market was closed. At that time, most of the merchants in the market lost money, and only I made money. Luo Song said. In 2006, Luo Song began to operate in Wenshufang, and the business began to develop on a large scale. The cost invested in it has long been recovered. Luo Song divides the newspapers he sells by age and sets prices. From the 1990s onwards, the base price was 120 yuan, and the price of each newspaper was 20 yuan higher every 10 years. Because of the difficulty of preservation and the small quantity, newspapers in the 1940s and 1930s were marked with sky-high prices --- 1800 yuan per copy for newspapers in the 1930s. Of course, on certain days when there are particularly important historical events, the newspapers of that day will be priced separately. For example, a copy of the Ta Kung Pao published on the day of Dr. Sun Yat-sen's death, Luo Song priced at 50,000 yuan; October 1, 1949, the New China First Newspaper was regarded by Luo Song as a priceless treasure, and he would not sell it for any amount of money. Optimistic about the future The post-80s become the main buying force. If the customer decides which day the newspaper wants, I go to the warehouse to find it. If he didn't have the newspaper that the customer wanted, Luo Song would have to contact newspaper friends everywhere and grab the goods from them. During this National Day holiday, Luo Song's business was very good, selling an average of 7 birthday newspapers every day, and he also took up a group purchase business and ordered more than 40 newspapers. Old newspapers are a non-renewable resource. How does the business of using newspapers as birthday gifts continue? Luo Song has calculated that among his customers, the post-80s generation is the main purchaser, accounting for about 60% of the total number of customers. Regarding the source of old newspapers, Luo Song said that firstly, his collection still has more than 600,000 copies, which can last a long time; secondly, the market is cyclical, buying and selling, there will be no shortage of old newspapers. The birthday newspaper is a surprise. Yesterday morning, the reporter ran into Ms. Zhou who was going to pick up the newspaper in Luo Song's shop. Ms. Zhou is a civil servant. A friend of mine is going to celebrate his birthday in November. She ordered a newspaper for her friend’s birthday to take home. After returning home, Ms. Zhou couldn't wait to read the newspaper from beginning to end. There happened to be news about Premier Zhou’s meeting with Vietnamese leaders. Now that the living conditions are better, it is difficult to surprise people with any birthday gifts. The newspaper is definitely a surprise. Ms. Zhou believes that the special feature of the Daily News is that there are not many old newspapers left. A newspaper bought for one or two hundred dollars may be out of print and meaningful.
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