[Kelipu Office Supplies] The development of office stationery production enterprises requires active innovation

by:Yourijiu     2021-08-24
The demand in the office stationery industry has been increasing, and the prospects are promising from a certain level. However, the seemingly bright prospects have attracted a large number of enterprises to set foot, and even foreign enterprises have entered the domestic market one after another. The current situation of Colips office supplies is not optimistic for the office stationery industry. Domestic office stationery manufacturers need to actively innovate to be able to develop.  ... The demand in the office stationery industry has been increasing, and the prospects are promising from a certain level. However, the seemingly bright prospects have attracted a large number of enterprises to set foot, and even foreign enterprises have entered the domestic market one after another. The current situation of Colips office supplies is not optimistic for the office stationery industry. Domestic office stationery manufacturers need to actively innovate to be able to develop.  Many domestic office stationery companies only pay attention to 'paving the shop' instead of product design and quality, and lack a scientific marketing strategy. There is a lack of long-term, stable and scientific strategic guidance on issues such as product development, brand building, marketing, marketing, channel management, logistics distribution, after-sales service, and the relationship between Colips office supplies manufacturers, so that they can only occupy low profits. End the office stationery market, leading to international brand stationery in the high-end market in the office stationery industry has always been in a leading position.   With the continuous increase of enterprises, the demand for office stationery is also increasing, and the market prospects for Colip office supplies are good. A good prospect will naturally become a 'sweet cake'. The competition in domestic office stationery is getting fiercer. Foreign-funded companies continue to pour into the domestic market. Some former small companies have also made great strides to catch up. Those who used to learn from Baili Companies that have grown up with the model have gradually matured. Science Office supplies are very overbearing, and domestic office stationery companies are already at risk. Although the country has continuously improved the standard of the stationery industry in recent years, the office stationery industry is still in a state of severe homogeneity competition. Product plagiarism and imitation are common in the industry. Some so-called brand stationery vendors have reduced costs by outsourcing cheap products from small factories. , These irregular behaviors affect the market order. At present, there is indeed a phenomenon of homogenization and low-end competition in the office stationery industry. The company's design and development capabilities are not strong, and the new product development of Kelipu office supplies is mainly to imitate foreign brand products. Although many companies have begun to pay attention to brand management, the competition in the entire industry is still in the product competition stage, which inevitably becomes price competition.   In 2015, the office stationery industry has continuous challenges and competition. Only by enhancing its brand image and constantly innovating, Kelipu office supplies can remain invincible.
Custom message
Chat Online 编辑模式下无法使用
Leave Your Message inputting...