[What are the stationery products] Shantou, Guangdong: Guiding 'stationery' to apply for trademark registration to expand brand influence

In 2009, Shantou City newly approved 10,502 registered trademarks, with a total of more than 50,000 valid registered trademarks, 13 well-known trademarks in China, and 188 famous trademarks in Guangdong Province. The number of stationery items ranked among the top 3 prefecture-level cities in Guangdong Province Bit.　　 At present, the Shantou brand is increasingly showing strong vitality and vitality, and the brand effect has strongly promoted the development of the local economy. Relying on its own brand and owning registrars...　　 In 2009, Shantou City added 10,502 approved registered trademarks, with a total of over 50,000 valid registered trademarks, 13 well-known trademarks in China, 188 well-known trademarks in Guangdong Province, and what stationery do you own The quantity ranks among the top 3 prefecture-level cities in Guangdong Province.　　 At present, the Shantou brand is increasingly showing strong vitality and vitality, and the brand effect has strongly promoted the development of the local economy. With its own brand, the Chenghai toy industry has 2,440 registered trademarks, 2 well-known trademarks in China, 14 well-known trademarks in Guangdong Province, and more than 6,000 patent authorizations. The toy industry in Chenghai has risen against the trend in the international financial crisis, and firmly controls the right to speak in the industry. Domestic and international attention has been paid to stationery products such as Aofei Animation, Huawei Toys, which have obtained China's well-known trademarks, and Xinghui, Flywheel, Caiper, Jingwei, and other enterprises that have obtained famous trademarks in Guangdong Province, which have increased their sales by more than 30%; Brand, Shantou’s optical disc industry has grown against the trend, and recordable optical disc products have spread far and wide. They are sold in 92 countries and regions around the world. Enterprise registration, contract management, trademark services and other functions, through measures such as supporting the promotion of the name of the administrative division of the enterprise, the establishment of a company limited by stationery, broadening financing channels, and operating and developing enterprise brand trademarks, promote enterprise system innovation, expand scale, Upgrade the grade. According to statistics, there are 106 well-known and well-known trademark enterprises in the city that have been promoted to the provincial level or above. In the past three years, 30 companies have been registered as joint stock companies. They have assisted enterprises in financing 3.81 billion yuan through equity pledge registration and movable property mortgage registration. , A number of listed companies such as Yihua Wood, Ultrasonic Electronics, Dongfang Zirconium, Nanyang Cable, and Aofei Animation have emerged among well-known and well-known trademark enterprises. In addition, Shantou City attaches great importance to supporting key enterprises in advantageous industries, supports the creation of well-known and well-known trademarks, forms brand groups, and exerts demonstration driving and cohesive radiation effects. According to statistics, among the 188 famous trademarks in the city, 44 are the advantageous industries in the clothing and knitting industry, 21 in the electronics industry for stationery, 18 in the cosmetics and detergent industry, 17 in the toy industry, 17 in the stationery industry, and machinery. 10 pieces of equipment industry and 10 pieces of agricultural products have formed toys, gifts and craft sweaters in Chenghai District, printing and packaging, machinery equipment and food processing in Jinping District, knitted underwear, audio-visual products in Chaoyang District, stationery and fine products in Chaonan District. Chemicals, electronic information, textiles and garments in Longhu District, a number of industrial clusters with strong market competitiveness, and stationery have become important supports for Shantou's economic development. In order to promote the optimization and upgrading of industrial clusters, and form a cohesive force and driving force from cultivating industrial competitiveness advantages, Shantou City takes the guidance of industrial clusters and characteristic industries to register collective trademarks as an important carrier to accelerate the transition of industrial clusters from product management and asset management to brand management , To realize the sustainable development of industrial clusters. At present, in addition to the successful registration of the collective trademark of Chenghai Toys and Donghua Special Green Agricultural Products, it has also actively guided Shantou Stationery, Chaoyang Gurao knitted underwear, Longhu Caishe Candy, etc. to apply for registration of collective trademarks to expand regional brand influence.